Good news for business owners and marketers! Now you can become a fully certified Facebook Marketer. It is no news that Facebook,which is arguably the biggest social network on the planet – has over the years evolved into a digital marketing platform where advertisers have been able to reach a larger audience, thanks to Facebook’s impressive statistics.
With the frequent changes the platform has undergone, it is indeed a welcome development that Facebook has launched Blueprint, an online e-learning certification program.
Facebook Blueprint is designed to help digital marketers and small business owners alike; with free online courses and an ultimate certification program, the platform aims to groom experts in Facebook Marketing – that’s what I’d call it – , and this is indeed an impressive feat.
On Facebook Blueprint, business owners and marketers can browse free e-learning courses in a wide variety of topics and languages. With a tailored learning path peculiar to the interests of users, Facebook Blueprint will help users establish their Facebook marketing expertise, with final assessments that ultimately lead to earning verified credentials.
This is quite similar to Google’s Academy for Ads, a platform where users take a series of courses with the ultimate goal of certification in digital marketing expertise.
Learn more about Blueprint here